D Pesquira – Graphic Design
Dwayne Pesquira

Hawaiian Sand Anchor

Illustration, Packaging

The Hawaiian Sand Anchor™ is a product of Pacific Ocean Dreams, it’s goal: to safely remedy the hassle of anchoring umbrellas and tents (and more) at the beach when strong winds would otherwise turn them into projectiles.

My job’s challenge was to redesign the packaging so that, when displayed in the store, customers are inclined to pick up the product and immediately know what it is for. Because the anchor could be used in so many ways, the client wanted to use illustrations to showcase how it works.

Done in collaboration with Clutch Design Group.